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The Russian IT-portal CNews has published its own view on the rating of CRM systems in Russia in 2020.

CRM system is one of the basic software instruments for a company of any scale. It allows them to automate interactions with customers and partners, organize service and sales, marketing and logistics processes, generate reports, make analytical forecasts, and a lot more tasks.

The IT marketplace of Market.CNews has presented a detailed comparison of the variety of CRM solutions on the Russian market. The rating is based on the analysis of key parameters of CRM systems, such as the technology (cloud, on-site or boxed solution), the availability of a demo version, separate industry solutions, the level of technical support and training. The pricing is highlighted separately. The cost of CRM systems depends on their functionality, and the functionality varies depending on the tariff.

The CNews experts have awarded a number of points for each of the above parameters, resulting in the transparent ranking. The Salesforce CRM platform, presented on the Russian market by GBC Team, an official partner with the Gold status, got into the top of the rating due to the full functionality, the availability of efficient industry solutions, and a well organized training process.The platform is rightfully considered the best in the world, as evidenced by such studies as Gartner and Forrester.

This publication also includes a detailed overview of the Salesforce CRM platform.